While mental health issues are on the rise for everyone, they are at crisis levels for our country's first responders. The Responder Strong app helps firefighters, police, and paramedics manage their most critical tool—their mind. Just like the physical gear and equipment they rely on, mental health is essential for the job. These posters emphasize the importance of prioritizing their well-being, equating mental health with the valued tools they depend on to do their work.

responder strong


Awards // Graphis Advertising Competition // Silver & Gold


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